ROLF press release

ROLF Spectacles wins the Silmo d’Or 2021 with its glasses made from beans
 

Light, sustainable, and boasting sophisticated technology: that’s what won over the jury of this year’s Silmo d’Or when they saw the Amur 02 design from the plant-based substance eyewear collection by ROLF Spectacles. The optics experts gave the top spot to the creative minds from Tyrol for the fourth time, this year in the Technological Innovation category. “Whenever we invent products that are entirely new and different, an award like the Silmo d’Or is great. It confirms that it’s not just us that thinks our new substance collection is innovative and unique, but that industry experts think the same,” says Roland Wolf, happily.

Rolf Glasses: Ingenuity of simplicity

No, he doesn't own a suit. Not even when he jets off to New York on business. And Roland Wolf's eyes glaze over when he hears the word "sustainability. It all started in 2009 at "Rolf Spectacles" in his dad's basement in Lechaschau. Four innovative young men tinkered with wooden spectacle frames on a small CNC machine. What then unfolds to this day is the incredible story of a Tyrolean high-tech company. "In 2005, I built up the southern German market for a Berlin-based eyewear company that manufactured sheet metal eyewear; before that, I toured the world as a snowboard instructor," Wolf recounts of the early days.

STATE-OF-THE-ART TECHNOLOGY MEETS HIGH-END DESIGN

For the past ten years, ROLF SPECTACLES has been building a reputation for upscale designs blended with natural materials. The brand based in the Tyrol region of Austria serves allergy-friendly frames crafted from wood, stone, and horn that have won several of the eyewear industry’s highest merits, including the iF Design Award. As the driving force, the label points to a forward-looking brand philosophy: “Our mission is to create groundbreaking innovations, set new trends and through it all remain true to our roots!”

Main Home+Design

Maine Home+Design is connected to those who live and breathe architecture, art, and good living. Its pages are filled with architectural masterpieces, home design inspiration, compelling artwork, designers, craftspeople, and the latest design trends and industry news. Each issue brims with original writing and photography capturing interiors, exteriors, and the heart of Maine homes from traditional to modern styles—and everything in between.

 

The ROLF substance collection gets featured at the Main Home+Design design wire section ind march/april 2021 edition. 

ECOLOGY KNOWS NO BOUNDARIES

No, he doesn't own a suit. Not even when he jets off to New York on business. And Roland Wolf's eyes glaze over when he hears the word "sustainability. It all started in 2009 at "Rolf Spectacles" in his dad's basement in Lechaschau. Four innovative young men tinkered with wooden spectacle frames on a small CNC machine. What then unfolds to this day is the incredible story of a Tyrolean high-tech company. "In 2005, I built up the southern German market for a Berlin-based eyewear company that manufactured sheet metal eyewear; before that, I toured the world as a snowboard instructor," Wolf recounts of the early days.

SUSTAINABLE LUXURY

The sustainability movement in eyewear has gathered significant momentum in the last couple of years and it is rare to see any brand or manufacturer that does not have some sort of offsetting initiative or environmentally friendly material in its portfolio. A sense of climate consideration has been at the core of Austrian manufacturer Rolf Spectacles since the company was founded more than a decade ago. Initially working with wood from renewable sources, before moving on to sustainable buffalo horn and stone, the company is striving to make its manufacturing facility energy self-sufficient, with solar panels generating electricity and wider green initiatives such as rooftop beehives contributing to a better local eco-system.

ROLF glasses are innovative and natural, yet lightweight high-tech glasses.

ROLF Spectacles 卓越的創意結合天然環保材質 新穎又輕盈的高科技鏡框

ROLF Spectacles 從大家所認知的木製鏡框,到近幾年所強調的鏡腳的延伸度 Flexlock,都已經是可嘖嘖稱奇的技術。最近更是開始研發用不同材質,以自然為訴求,採用綠色環保素材豆子透過特殊科技,將其做成眼鏡,變成一副輕盈且不同凡響的墨鏡。